Crucial PA is a personal assistant and lifestyle management service dedicated to supporting individuals in the entertainment industry. From home organisation to planning events, business support to medical appointments, no task is too big or small for our team of specialist entertainment industry PAs
ABOUT CRUCIAL PA
Like what you see? Let's chat
A NOTE FROM OUR FOUNDER
I saw an opportunity to create an agency specifically serving talent and artists within the entertainment industry. With over fifteen years’ experience supporting actors, writers, musicians and entrepreneurs with their personal, business and lifestyle tasks, I wanted to build a PA agency that serviced all our clients’ unique needs, freeing up more of their time to create. Crucial PA gives support every step of the way, at home, in the office, on set, on tour and on location, providing discreet and attentive care. I’ve brought together a network of exceptional freelance entertainment industry PAs who are really in tune with our clients’ needs, going above and beyond to get the job done. We’re based in London but have global reach, and with our outstanding black book of contacts, and an extensive network of trusted suppliers who we’ve built long-lasting relationships with, we can handle even the most challenging of tasks. We deeply understand the nuances of the industry, and work together as a team to share advice, concerns, and to support each other during busy periods. It’s a truly collaborative working culture at Crucial PA, where everyone's voice is heard and understood.
Tanya von Moser
Founder, Crucial PA
PAY FOR WHAT YOU NEED
We give you stress-free PA support to suit your budget and schedule. You only pay for the hours we work, without the need for a retainer. We’re there when you need us and when you don’t, we’ll be on stand-by ready to pick up where we left off.
WITH YOU ANYTIME, ANYWHERE
Our service is tailored to fit in around your schedule. Whether you need support on location, during a tour, at home or in the office, we adapt to you. We’re London based with a global reach, so our flexible approach enables us to support creatives anywhere they need us.
DEDICATED PERSONAL EXPERTISE
Using our industry knowledge, and black book of contacts, we get your tasks completed discreetly and efficiently. Attuning to your individual needs, we keep you and your team updated, ensuring everyone is informed, aligned, and working together for you.